Quantum² : Quantum² Framework : Performance

Performance

Regardless of the extent of a rollout - a product enhancement or an entirely new suite of tools - it is important that it be done in such a way as to leverage all previous work and to further strengthen relationships with clients and potential clients. Having a new story to tell is always a convenient occasion for communication; for that reason, some form of awareness raising event is often staged to showcase significant new product offerings. Implementation methodologies range from carefully phased releases, one client or team at a time, to fanfare launches accompanied by lots pf publicity. The nature of the service and practical considerations such as the need to control demand will influence the choice of rollout strategy.

Key Questions:

• What should my rollout strategy be for the new service?
• Should I hold an open house?
• Shall I offer the service to key clients only?

Rate Yourself

• Rate Your Performance Competency

Other Resources:

• Books